New quality mark for Prosecco DOC is welcomed by Follador

As of January of this year DOC (Denominazione di Origine Controllata e Garantita/ Denomination of Origin Controlled and Guaranteed) production Prosecco wines will be able to use a specific neck seal, making a clear quality statement to the consumer, whilst also expressing the identity of the area from which it comes.
Prosecco DOC is wine produced from grapes grown in Veneto and the Friuli, Venezia, Giulia, regions and in ten Italian provinces: Treviso (where Follador is based), Belluno, Gorizia, Padua, Pordenone, Trieste, Udine, Venice and Vicenza.
Follador Marketing Director Cristina Follador believes that, “Prosecco is rather misunderstood. It tends to be thought of by consumers as a sparkling wine of a uniform quality whereas in fact, like Champagne, it can vary tremendously in superiority.”CHEAP PROSECCO DAMAGES SECTOR IMAGE”  Follador Prosecco, which is produced in the Conegliano-Valdobbiadene region, actually has DOCG status, which distinguishes it even further in terms of quality and superiority. There has been a huge amount of “cheap” Prosecco on the market which, quite frankly, has not been doing the sectors image any good. “Further distinguishable quality marks can only be seen as positive.”The choice of deliberately adopting an extremely strict control and traceability system is the sign that the area wants to ensure an effective governance of the new system, able to guarantee traceability and qualitative production. “It’s the first time that such a control and protection system is adopted for a DOC wine and this is a further sign showing that the Prosecco DOC system has very clear ideas on the subject.